Cross Curve by EYWA — a cross-chain DeFi protocol — approached us to break through the noise of yield platforms and highlight its unique liquidity model. The challenge was to build trust with mainstream finance and business media, not just crypto outlets.
Our campaign delivered 10+ Tier-1 placements across crypto, finance, IT, and business publications, plus multiple Tier-2 features. This cross-vertical coverage positioned Cross Curve as a credible player in DeFi infrastructure and supported EYWA’s wider growth strategy.
